Our Story

Vegan Junk Food Bar is an award-winning concept that’s on a mission to create a positive impact on animal, environmental and human welfare.

From the growing urge to create a place where everyone could enjoy Vegan Junk Food together. Our first VJFB opened up in 2017 in the monumental westside of Amsterdam, rapidly followed up by four (and counting) additional VJFB restaurants throughout the Netherlands.

In a short amount of time our innovative futuristic Junk Food got noticed, both online and offline. Only one year later VJFB became the proud winner of 2 awards at the Vegan Awards.

VJFB has one goal in mind: 'We love the planet and we have a strong belief that a sustainable plant-based lifestyle is the only ethical option'. Plant-based alternatives prove to have the largest benefit for the planet and our health. And of course we know that eating junk food is one of the biggest pleasures in life.

Our longtime dream turned into our #vjfbtakeover mission that went international. November 2020 we opened our first crossing border VJFB in España, located in beautiful Barcelona.

VJFB serves sustainable Junk Food in an easily accessible and enjoyable way. We serve tasty, mouth-watering innovative Junk Food, without compromising on quality, taste and texture. Innovation is in our DNA! From our colorful signature flashy VJFBurgers, Freak Fries and Zeafood to our extraordinary cocktails.

We choose to focus on quality and experience thus that’s why every VJFB has its own unique atmosphere. Our signature interiors are an edgy blend of colorful street-art with a hint of chique. Every month our VJFB music curator selects R&B and hip-hop tunes that rock you into our unique urban metropolitan laid back vibe and will make you want to come back for more.

We love to lead with authenticity, innovate, connect and bring people together to enjoy Vegan Junk Food the VJFB way.

Come join our #vjfbtakeover and be surrounded by a vibrant culture and genuine hospitality brought to you by a team on a mission to tickle your senses.

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